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Hasbro Q4 and FY ’14 Report

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The Q4 and FY'14 report is out. Most of it is very boring. I wouldn't recommend reading the entire thing, but if you really want to do that, the whole thing is at this link.

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So if I'm advocating skipping reading the whole thing, what's the Tl;dr?

"2014 full-year net revenues increased 5% to $4.28 billion compared to 2013 revenues of $4.08 billion; Absent a negative $93.4 million impact of Foreign Exchange, 2014 net revenues grew 7%;"

And

"Games category revenues declined 4% for the year to $1.26 billion. Growth in Franchise Brands MAGIC: THE GATHERING and MONOPOLY, as well as SIMON and THE GAME OF LIFE in 2014, was offset by declines in DUEL MASTERS, TWISTER and ANGRY BIRDS games."

So while not everything at Hasbro is going well, Magic is doing very well.

Essentially Magic is up 5% which is pretty fantastic. Other, poor decisions at Hasbro (Please, slap the "Angry Birds" logo on some more crap; that's still super relevant and awesome) are offsetting Magic's gains but Hasbro recognizes which of their properties are earners and they seem committed to the brand. That is until WotC wants some more money to hire better programmers for MODO.

The movie coming out and new, exciting products being launched and a growth in playership that exceeds the 5% growth in revenue are all positive signs. Magic is doing well and that seems unlikely to change.

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Jason Alt

Jason Alt is a value trader and writer. He is Quiet Speculation's self-appointed web content archivist and co-captain of the interdepartmental dodgeball team. He enjoys craft microbrews and doing things ironically. You may have seen him at magic events; he wears black t-shirts and has a beard and a backpack so he's pretty easy to spot. You can hear him as co-host on the Brainstorm Brewery podcast or catch his articles on Gatheringmagic.com. He is also the Community Manager at BrainstormBrewery.com and writes the odd article there, too. Follow him on Twitter @JasonEAlt unless you don't like having your mind blown.

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